Moura Funeral Enterprise, with 89 years of service in Mauritius, repositioned itself through a campaign bringing high quality funeral services to Mauritians.

Moura Funeral Enterprise is one of the oldest family-owned funeral homes in Mauritius with a combined 89 years of funeral service to the country. One campaign came at the end of a rebranding process during which Moura re-positioned itself as a caring organisation with the objective to bring high quality funeral services at the doorstep of Mauritians in every town and village of the island through a comprehensive range of funeral services tailored for all communities.
The campaign was all about showing how Moura is a caring company that is there to relieve its customers of the financial and emotional burden of organising a funeral so that families can focus on the best souvenirs of those who left.