A week long test drive was organised for Hyundai Creta organised for media people from abroad.
Our client hosted a week long test drive of the Hyundai Creta around the island for media people – press, periodicals and TVs – from abroad specialised in the automotive sector. Personalised press kits were produced for each journalist, the event was filmed entirely, edited and a souvenir copy of the video was handed to each journalist before they left the island.